Dimensions of Consumer Information Seeking Behavior

Dublin Core

Title

Dimensions of Consumer Information Seeking Behavior

Subject

Consumer Information Seeking Behavior

Description

In a comprehensive study of the behaviors and correlates of information seeking by Australian new car buyers, the authors examine three dimensions of information seeking—a sources of information dimension, a brand dimension, and a time dimension.

Creator

Geoffrey C. Kiel and Roger A. Layton

Publisher

American Marketing Association

Date

First published May 1981

Contributor

https://doi.org/10.1177/002224378101800210

Format

Digital

Language

EnglishDO

Type

Journal

Identifier

DOI

Citation

Geoffrey C. Kiel and Roger A. Layton, “Dimensions of Consumer Information Seeking Behavior,” Omeka, accessed September 9, 2026, https://www.debadrita-omeka.rguclass.com/items/show/1.

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